Internet Marketing: Jim Sigel Used Inventory

Jim Sigel Automotive was underperforming in pre-owned vehicle sales and needed a way to reach more customers. With more than 90% of car shoppers using the internet as a research tool, 5:00 Marketing created a Facebook campaign. The entire inventory of pre-owned vehicles was put on Facebook as individual ads. Within the first 10 months of the campaign there was a 20% increase in pre-owned vehicle sales which was a direct response to Facebook advertising.

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